Organization

Involves creating a strong foundation for a sustainable revitalization effort, including cultivating partnerships, community involvement, and resources for the district.

Overview & Guides

Three comprehensive documents, outlining the framework of the
NC Main Street Program

NC Main Street Overview

An overview of the NC Main Street Program and how its 4-Point Approach creates economic prosperity within the context of historic preservation.

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NCMS Director Guide

A guide for NC Main Street Directors, Board of Directors and Staff that highlights program resources and program

requirements.

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Funding & Resource Guide

The NC Main Street & Rural Planning Center robust Funding and Resource Guide to assist with program resources and funding.

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Organization Documents

Main Street America
Academy

Dive into the Four Points of the Main Street Approach! Whether you’re new to Main Street or looking to deepen your impact, this series offers guidance you can act on right away. Start with the Point most relevant to your work — or complete the full series to see how the Four Points connect. 

ORGANIZATION | Focus on the Four Points

A thriving Main Street starts with a strong foundation — and that foundation is built through Organization. This course explores how Main Street leaders strengthen their programs by focusing on people, funding, and partnerships. From building effective committees to creating sustainable funding strategies, the Organization point of the Main Street Approach supports everything that follows. 

In this course, you’ll hear from Jackie Swihart, Director of Network Capacity at Main Street America, as she shares practical insights drawn from her years of working with local programs across the country. Whether you’re a seasoned executive director or just getting started, this learning experience is designed to help you build momentum and reduce the weight of going it alone.

Learn more about Focus on the Four Points