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2023 NC Main Street Champion
When Rebecca and Daniel Phillips chose Downtown Lenoir as the location for their business, Moonjoy Meadery, they were beelined for success from the beginning. Joined by their partner, Margret Moose, Rebecca’s mother, they exceeded their projections from year one and watched their ten-year dream continue to grow. Now in their third year, they have perfected numerous and award-winning recipes of mead, a fermented alcohol made from honey mixed with water, and other ingredients.
As their business grew, so has their involvement in Downtown Lenoir. Rebecca and Daniel organized and hosted Love the Spring in Lenoir Festival celebrating mead, craft beer, and local artisans. They are active contributors to all downtown events and serve on the Downtown Lenoir Downtown Association Board. Making a long-term commitment as property owners, the Phillips have recently purchased a two-story contributing building in the district. They have expanded and relocated their business to this historic structure and invested $660,000 in private rehabilitation costs in this luxury work live space. Like true Champions, Rebecca and Daniel have been busy as bees contributing to the sweet success of Downtown Lenoir.
Lenoir is honored to designate Rebecca and Daniel Phillips as its 2023 North Carolina Main Street Champions.